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Reduce Internet Lead Response Time With Lead Launch

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SOURCE DealerSocket

SAN CLEMENTE, Calif., April 29, 2014 /PRNewswire/ -- DealerSocket is excited to announce the newest addition to the innovative Call Management tool, Lead Launch. Designed to reduce response time from when a dealer receives an internet-lead from a customer, Lead Launch strategically converts internet-leads with phone numbers into phone-ups and puts the dealership in contact with the customer right away.

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DealerSocket's Call Management portal immediately converts these internet-leads into an audio recording and then places a phone call of the recording to multiple appropriate sales staff at the dealership-the first to answer gets the deal.  At any time during the recording, the sales rep can connect to the customer by entering their Call Management PIN.  This not only assigns the deal to that sales person, but also logs and records the outbound call into the work notes of the deal.

"We are excited to introduce Lead Launch, the latest feature within our Call Management product suite, allowing extra functionality to help improve a dealership's Internet Lead Management and Internet follow-up process," said Matt Redden, VP Sales/Marketing.

Response time is also improved in two ways.  First, the phone-up recording of the internet-lead will in most cases arrive in DealerSocket faster than a tradition internet-lead.  Second, the sales person now has a direct channel to connect to the customer while they are already on the phone so they can immediately and conveniently speak with the customer.

To learn more about Lead Launch within our Call Management Tool, visit


Since 2001, DealerSocket has provided the automotive industry with the most comprehensive Customer Relationship Management (CRM) and training solutions available, allowing auto dealers to save time and money, and improve sales staff effectiveness, with one consolidated product. With the power to manage sales, service, CSI, marketing and training, DealerSocket is the complete source for all customer-facing automotive dealership departments.

DealerSocket's core CRM is enhanced by a powerful, customer-facing Mobile Portal application to keep in contact with customers and prospects via all mobile devices, a data-mining tool called RevenueRadar, an online process-training university called CarMind and an efficient CallCenter solution. These products can be used alone or in conjunction with the core CRM solution to provide an end-to-end marketing and revenue-producing engine. More than 140,000 users at over 3,500 auto dealerships throughout the U.S. and Canada now leverage DealerSocket's automotive CRM solution to optimize and manage marketing activities, sales processes, customer satisfaction and retention and service-department operations. For more information, call 866-684-3175, email, visit, like us at, or follow us on Twitter at @DealerSocketCRM.

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