GULF SHORES - AL -
Gulf Shores unveils a new look. The new-brand was officially showed off Friday morning during a celebratory event. The new-brand is a result of a twelve-month long initiative and includes a new logo with a beach- motif and the tag line, 'Small-town, Big-beach. In the coming-months, Gulf Shores plans to install new signs, add information kiosks and colorful street-banners.